Sfar

REBRANDING & WEBDESIGN

Sfar architects almost exists a decade. This is the ideal moment to perfect their new branding. The conditions? Everything has to look professional & inspirational. And there must be a clear identity, that reflects Sfar's core values.  

Webdevelopment
Clicketyclick
Website
sfar.be
04_Sfar_LexTurner_logo-branding
01_Sfar_LexTurner_logo-branding
02_Sfar_LexTurner_logo-branding

We developed a logo with 2 faces: not everyone sees the logo the same way. Only after a longer look do you see the depth of the logo. This logo emphasizes the spatial feeling of architecture, by saving space between the letters.

Cobalt blue and a champagne color emphasize the higher segment of customers Sfar wants to profile itself in the future.

03_Sfar_LexTurner_logo-branding
06_Sfar_LexTurner_logo-branding
07_Sfar_LexTurner_logo-branding

“Sfar stands for a harmonious combination of timeless atmosphere, gut feeling and ratio.

05_Sfar_LexTurner_logo-branding
09_Sfar_LexTurner_logo-branding
08_Sfar_LexTurner_logo-branding

Sfar has its own distinctive design style. You can recognize a sfar project from miles away because they work with atmosphere. To emphasize this, we came up with the appropriate baseline 'architects of atmosphere'. 

10__Sfar_LexTurner_logo-branding-A
10__Sfar_LexTurner_logo-branding-B
10__Sfar_LexTurner_logo-branding-C
11__Sfar_LexTurner_logo-branding

+32 (0)476 64 69 13
hello@lexandturner.com
Leopoldplein 40/1
3500 Hasselt, Belgium

Get the latest insights. Subscribe to our newsletter 

Lex & Turner, part of RCA © 2022