After a short, punchy strategic phase, we developed the full brand identity for Raw Stadia. The big R symbolizes - seen from above - the many stadiums around the world that the company wants to work with.
Raw stadia is a company at the intersection of sports, passion and technology. Therefore we designed a color code that stands up in both worlds: strong black with some striking colors.
We were also able to go all-in for the execution of this case. Training outfits, caps, business cards and even the wrap of a truck. The brand identity lends itself endlessly to various applications.
This case went a little further for us. Besides a competitive branding for Raw stadia, we were also responsible for an extensive UI & UX design. Thanks to a clear design system it became a strong entity.