Liane Jorissen

BRANDING

Jewelry designer. Goldsmith. Soulsearcher. Freedom fighter. Liane Jorissen cannot be pigeonholed. Always digging, often uphill, Liane explores the dialogue between craftsmanship and design. Between the rising dust, a unique jewel unfolds, with a special story. And we haven't even mentioned the brand identity yet!

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Step 1: the creation of the master stamp, the signature of the goldsmith that will appear on each piece of jewelry. For this purpose we came up with an abstract symbol, plucked from the dream world of the designer herself. The purified version of this symbol is used as the master stamp. 

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Tokens of love, Freedom, Soul

Spiritual, yet stylish and pared down: that was the starting point of the brand identity for Liane. The soft colors, the refined font and the round, airy shapes ensure that this branding is closely linked to the wonderful world of the designer. 

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In addition to name cards, stickers and thank-you cards, we also created the design for a matching jewelry box, including a stylish gravure to further emphasize the tactile aspect. 

As Liane says herself: (copy/paste)

Wow - 'expect a miracle' - this is another one. You have shown a piece of myself, touched my soul and made my heart smile. 

That makes us - for a moment - silent again. 

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+32 (0)476 64 69 13
hello@lexandturner.com
Leopoldplein 40/1
3500 Hasselt, Belgium

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